President and CEO's Message
January 2014 - A message from Marina R. James, President and CEO, Economic Development Winnipeg Inc.
End-Point Visioning a Better Winnipeg
The end point vision (EPV) system is perhaps most succinctly described as purposeful goal-setting using enhanced visualization and mapping techniques to achieve desired outcomes. Admittedly, it’s an oversimplified definition that would benefit from a more elaborate explanation, but the essential point is this: identifying your EPV, and carefully mapping the critical actions along the path that will help you visualize and realize a positive result, offers a proven methodology for attaining your most coveted aspirations. Whatever area of life you choose to actualize like this, adopting an EPV approach can clarify your vision in a way that makes it far more accessible even before taking that first step.
Anthropologists argue that similar visualization techniques have quite literally been around since the dawn of civilization; but that’s precisely what makes this system so compelling. Thankfully, unearthing evidence of EPV successes doesn’t necessitate going back thousands of years to a place and time foreign to modern-day prairie dwellers like us. Instead, we can find proof of EPV’s efficacy right here in Winnipeg’s present. Consider some of our city’s most prominent citizens, and the goals they’ve envisioned and achieved in their lives, which have since served to enhance our community and move Winnipeg forward. Each of their stories is unique, but all of these leaders consciously applied the principles inherent in the EPV methodology to transform their visions into the realities we’re all experiencing today.
Paul Jordan, chief operating officer of The Forks Renewal Corporation, is a prime example of someone whose efforts have incorporated these advanced goal-setting techniques. Paul has long been among the most able advocates of Winnipeg’s deliberate transformation into an unrivalled ‘winter city.’ Visitors to The Forks—now numbering over four million annually—enthusiastically embrace this cool season as they engage in a plethora of activities and attractions available at one of Canada’s most celebrated leisure spots. Paul’s tireless work to create a place that showcases Winnipeg’s winter climate in all its glory has substantially altered the city’s landscape in a way that gives everyone who lives here something tangible to rally around. Due in large part to Paul’s commitment to achieving this formidable goal, our collective consciousness as proud Winnipeggers has been permanently elevated.
And ask yourself this: without Mark Chipman, would Winnipeg again be home to an NHL team? As soon as the first incarnation of the Jets left town in 1996, Mark set about resurrecting an NHL franchise here. Every consequential hockey-related action he took up to the Jets’ return in 2011 was designed to make that moment happen. From the establishment of the Manitoba Moose in 1996 to the founding of True North Sports & Entertainment in 2001, and from the opening of MTS Centre in 2004 to the subsequent years-long courting of NHL executives, Mark’s patience and humility would eventually pay off on May 31, 2011, when he announced that the culmination of his 15-year odyssey had finally been fulfilled: Winnipeg would once more see an NHL team take to the ice and battle for hockey’s holy grail, the Stanley Cup.
More examples abound of leading Winnipeggers whose far-sighted end point visions have materially transformed our city in recent years. Without business magnate Israel ‘Izzy’ Asper, would Winnipeg now be home to the much-anticipated Canadian Museum for Human Rights? Without Arthur Mauro—lawyer, businessman and founder of the Centre for Peace and Justice at the University of Manitoba—would our city be as firmly fixed on the path toward social justice as we are today? And what would become of Winnipeg’s heralded philanthropic community if affluent humanitarians like Hartley Richardson, Lawrie Pollard, and John and Bonnie Buhler didn’t lead by example whilst encouraging others to follow in their wake?
All of these forward thinkers, in one way or another, tapped into the various strategies touted by EPV proponents. They painted a very clear picture of what they hoped to achieve, then set about turning that vision into a reality despite any obstacles met along the way. Nobody experienced overnight success; in every case cited above, each goal was reached over the course of years (or even decades). With these local visionaries to both inspire and lead us, I encourage everyone to ask what we can do as Winnipeggers to improve ourselves and our city.
Let’s keep the momentum growing.
Marina R. James MBA
President & CEO
Community Progress Reports
2013 4th Quarter Report on Progress
Without business magnate Israel ‘Izzy’ Asper, would Winnipeg now be home to the much-anticipated Canadian Museum for Human Rights? Without Arthur Mauro—lawyer, businessman and founder of the Centre for Peace and Justice at the University of Manitoba—would our city be as firmly fixed on the path toward social justice as we are today? These forward thinkers, in one way or another, tapped into the various strategies touted by EPV proponents. With these local visionaries to both inspire and lead us, I encourage everyone to ask what we can do as Winnipeggers to improve ourselves and our city.
2013 3rd Quarter Report on Progress
In a world of constant transformation, the future belongs to those who can best tap into the diversity and innovation of citizens, institutions and businesses to help create uniquely vibrant communities. Presenting new visions and spearheading various creative initiatives that enhance our city’s identity is the mission of the Winnipeg Arts Council. The council manages the City of Winnipeg’s public art policy, an initiative that has proven integral in delivering positive urban experiences, promoting Winnipeg’s heritage and building communities.
2013 2nd Quarter Report on Progress
While attending a conference last year in Boston—one of the world’s most walkable cities—I explored its downtown and walked its renowned Freedom Trail, a 2.5-mile urban walking trail created in the 1950s to preserve the story of the American Revolution through 16 historically significant sites. After returning home, I started to wonder: can Winnipeg offer a similar experience for visitors and residents alike? Can we tap into our rich history and iconic architecture while promoting the health-related benefits of walking to elevate our walkable city status beyond its current 52 per cent standing?
2013 1st Quarter Report on Progress
A relationship with a place is no different than a relationship with a person – it’s a matter of give and take. When one side does all the giving, you end up nowhere. This philosophy extends beyond our personal lives. The world is better, on the whole, when people think beyond what they can merely get out of something and start thinking about what they might be able to contribute. Taken at the municipal level, this philosophy forms the basis of what we call civic engagement.
2012 4th Quarter Report on Progress
What makes you love your neighbourhood? For many of us across the globe, neighbourhoods are the most intimate form of “community”. Where we live is a personal choice (or in some cases, the personal choice of a previous generation); neighbourhoods celebrate this choice.
2012 3rd Quarter Report on Progress
Cities are regarded as important catalysts for social inclusion, intercultural exchange, and economic development. Today’s research shows the younger generation chooses their city first and their job second. Due to greater worker mobility, cities are competing to retain their most creative residents and to attract talented newcomers. Only by understanding the needs of their citizens and by providing them with a high quality of life, can cities remain appealing to foster greater social cohesion.
2012 2nd Quarter Report on Progress
There are seven billion people on this earth and the sixth billionth person is now 12 years old. Just eight years ago Facebook didn’t exist. We now send more than 8 billion text messages every day. We are educating our children for jobs that don’t yet exist and for technologies that have yet to be invented. These examples illustrate how the world is changing at a rapid pace. But one thing doesn’t change: the future belongs to those leaders who see it, plan it and execute it. Want to change the world? Start with your city. Want to change your city? Start with a vision of your future; adapt, reinvent and be responsive to change.
2012 1st Quarter Report on Progress
When you crunch the economic data, as Money Sense did in its recent data-driven metrics for Canada’s Best Places to Live 2012, it becomes clear that how we live defines us as much as where we live. Not only is our urban experience varied depending on where we live, but our ability to access health care or find a job or afford a home is as diverse as our land, our people and our climate.
2011 4th Quarter Report on Progress
For the past several decades, Winnipeg’s incremental, steady growth may not have appeared as “sexy” to investors as the lure of a quick buck in seemingly more lucrative marketplaces. Nor did the city’s stories seem as appealing to the business media, who were busy covering lurid tales of executives risking it all to make their fortunes overnight. But the real estate bubble and ensuing worldwide recession of 2009 have changed all of that—possibly forever.
2011 3rd Quarter Report on Progress
Winnipeg’s economy is very diverse. Historical drivers, including transportation and agriculture, still matter, while newer contributors such as manufacturing, financial services, aerospace, energy, life sciences, ICT, cultural industries and the tourism industry all contribute to Winnipeg’s economy and our way of life.
2011 2nd Quarter Report on Progress
This June, I was pleased to attend the Intelligent Community Forum (ICF) in New York City, where Winnipeg was honoured as a globally Intelligent Community for 2011.
2011 1st Quarter Report on Progress
With a refreshed mandate and commitment to lead, facilitate and promote Winnipeg’s economic development efforts, Economic Development Winnipeg Inc. has begun implementing a long-term platform to achieve our goals.
To discuss Economic Development in Winnipeg, please contact:
Economic Development Winnipeg Inc.,
E: Economic Development Winnipeg Inc.