Economic Development Winnipeg Inc. Launches Suite of Seven Short Videos Designed to Attract Business Investment
July 3, 2013: Winnipeg, MB – Economic Development Winnipeg Inc. (EDW) officially launched a suite of seven new videos today, collectively known as the Why Winnipeg for Business series. Hosted by lifelong Winnipegger Peter Jordan, each short video in this series features Mr. Jordan talking with local business leaders about specific advantages Winnipeg offers area firms. The videos will be marketed to a variety of external audiences, with the goal of attracting investment and generating sustainable growth throughout Winnipeg’s multifaceted business community.
“Winnipeg has a compelling story to tell when it comes to articulating why this city is such a great place to locate or expand a business, and we’re confident our new series casts Winnipeg in the best possible light with national and international business prospects alike,” said Marina James, president and CEO of Economic Development Winnipeg Inc. “With the help of prominent local citizens serving as spokespersons, this sevenâ?episode series presents authentic voices who have volunteered their time to tell viewers how Winnipeg’s unique value proposition has contributed to their considerable success.”
The videos comprising the Why Winnipeg for Business series feature the following topics and spokespersons:
- Abundant and Lowâ?Priced Energy (Kevin Bartelson, general manager of Boeing Canada Winnipeg)
- Location/Transportation (Doug Pollard, co-CEO of Pollard Banknote Limited)
- Supportive Business Community (Doug Harvey, president of Maxim Truck & Trailer)
- Research & Development (Gerry Price, CEO of Price Industries; Joe Cyr, president of Price Industries)
- Quality of Life (Rob Johnston, regional president of RBC; Paul Jordan, COO of The Forks Renewal Corporation)
- Workforce (Charles Henaire, senior viceâ?president and CFO, Canada, The Greatâ?West Life Assurance Company)
- Low Business Costs (Craig McIntosh, president and CEO of Acrylon Plastics)
“You don’t need to be based in the bigger cities to be successful,” said Doug Pollard, coâ?CEO of Winnipegâ?based Pollard Banknote Limited, one of the world’s leading lottery ticket printers whose products are shipped all over the world. “We’ve always felt that Winnipeg is a great place for a head office. We can access everything we need right here, from a highly skilled workforce and affordable energy to great transportation options and competitive operating costs. And all of this happens in a place with a uniquely supportive business community and a wonderful quality of life.”
In addition to being posted on EDW’s website and YouTube channel, Yes! Winnipeg’s business development professionals will screen applicable videos to potential clients who are considering investing in the city.
“The Why Winnipeg for Business series showcases Winnipeg’s advantages—the jewels in our crown, if you will—with a welcome sincerity and certainty that is sure to strike the right chord with many of our current and future clients,” said Bill Morrissey, leader of EDW’s Yes! Winnipeg initiative. “Trade shows, conferences and oneâ?onâ?one meetings all present excellent opportunities to get the word out about Winnipeg. This new series is designed to be brief enough to be effective in these situations, while boasting enough rich content to encourage substantive followup discussions.”
Each of the seven episodes in the Why Winnipeg for Business series can be viewed here:
About Economic Development Winnipeg Inc.
Economic Development Winnipeg Inc. (EDW) is the lead economic development agency for Winnipeg. EDW facilitates investment promotion and attraction, capacity building, tourism development, marketing and the management of market information. By applying competitive intelligence and by fostering relationships with industry leaders, government officials and community stakeholders, potential opportunities and innovation drivers are evaluated to develop key industries and define future economic growth. EDW supports targeted sector development and promotes Winnipeg’s diverse economy and high quality of life.
EDW leads global investment attraction, and local business retention and expansion, with its Yes! Winnipeg initiative. Yes! Winnipeg’s business development team assists in the creation and retention of jobs, identifies opportunities that attract new investment, focuses on expansion and helps local entrepreneurs launch new commercial ventures.
Tourism Winnipeg is the city’s official destination marketing organization tasked with increasing visitation and delivering the best possible visitor experience. A division of Economic Development Winnipeg Inc., Tourism Winnipeg’s mission is to facilitate a healthy, prosperous, responsible and fully integrated tourism industry that enhances Winnipeg’s economic growth through the acquisition of meetings, conventions, sports and events, group travel and leisure tourism.
For further information, please contact:
Project Manager, Marketing & Communications
Economic Development Winnipeg Inc.
Phone: 204.954.1961 Cell: 204.791.7765