Consider Canada City Alliance Wins Award for Marketing Canada
September 25, 2015: Ottawa, ON – The Consider Canada City Alliance (CCCA) was honored with an Award of Excellence for outstanding contribution to the Marketing of Canada and Inward Foreign Direct Investment at the inaugural FDI Canada Forum on 23 September in Saskatoon.
In presenting the award, the FDI Canada Forum cited CCCA’s partnership approach to promoting Canada as a location for FDI across the globe. They lauded the alliance as a great example of cities working together, with support from the federal government, to attract investment to Canada, which ultimately leads to economic growth and job creation.
Accepting on behalf of the CCCA, alliance member and vice-chair Ian McKay, CEO of Vancouver Economic Commission, said “The eleven members of the CCCA have long recognized the difficult and highly competitive environment for attracting FDI. The Canadian economy has relied heavily on foreign trade and investment. With global competition increasing, it is essential that the “Canada” message be clear and consistent. We have worked hard to ensure close collaboration between our members and the Federal government to create and present a clear and consistent value proposition to foreign investors. That messaging is further enhanced by coordination amongst all partners that ensures investors have the information to make the best location decision and get “white glove” service to establish a successful investment in Canada”.
“All our members support initiatives to diversify and grow foreign direct investments in their respective jurisdictions. By sharing our knowledge and know-how and by working closely with DFATD, we help raise the profile of Canada as a global destination for business,” said Carl Viel, chair of the CCCA and president and CEO of Quebec International. “The success of Quebec International in attracting foreign investment this year is proof that cooperation and collaboration works.”
The FDI Canada Forum is the first and only foreign direct investment (FDI) specific conference for those involved in Canadian FDI attraction, trends, statistics and policy. It’s the forum for Canadian business, government and academia to come together to discuss, debate and shape Canadian FDI policy.
- 30 -
About the Consider Canada City Alliance
As a united front, Canada’s large cities – Vancouver, Calgary, Saskatoon, Winnipeg, London, Waterloo Region, Toronto, Ottawa, Greater Montréal, Québec City and Halifax – help international companies determine the best strategies for business expansion and continually improve Canada’s ability to attract new investment and trade opportunities. For more information on the Consider Canada City Alliance, please visit www.considercanada.com or www.canadaentete.com (in French).
About Economic Development Winnipeg Inc.
Economic Development Winnipeg Inc. (EDW) is the lead economic development agency for Winnipeg. EDW facilitates investment promotion and attraction, capacity building, tourism development, marketing and communications, and the management of market information. By applying competitive intelligence and by fostering relationships with industry leaders, government officials and community stakeholders, potential opportunities and innovation drivers are evaluated to develop key industries and define future economic growth. EDW supports targeted sector, community and social development, and promotes Winnipeg’s diverse economy and high quality of life.
EDW leads global investment attraction, and local business retention and expansion, with its YES! Winnipeg initiative. YES! Winnipeg’s business development team assists in the creation and retention of jobs, identifies opportunities that attract new investment, focuses on expansion and helps local entrepreneurs launch new commercial ventures.
Tourism Winnipeg is the city’s official destination marketing organization tasked with increasing visitation and delivering the best possible visitor experience. A division of Economic Development Winnipeg Inc., Tourism Winnipeg’s mission is to facilitate a healthy, prosperous, responsible and fully integrated tourism industry that enhances Winnipeg’s economic growth through the acquisition of meetings, conventions, sports and events, group travel and leisure tourism.
For more information, please contact:
Director, Marketing & Communications
Economic Development Winnipeg Inc.
Phone: 204.954.1961 Cell: 204.898.4866